Darwin Deez “You Can’t Be My Girl”- and the New Aesthetics of Music Video.

If you have the feeling, look at just a promotional film of the savings bank, then we will look at a promotional film of the savings bank on, or just the latest music video by Darwin Deez either. That New York has no longer any eggs in the nest, is not hard to guess and at the same time quite wonderful. Since it is usually the slightly oblique birds, which set new impulses. We refrain now from the audiovisual systems that like the one and the others can as well displease, but is by no means novel, nothing further than a funny short movie, which is possibly more significant than one beginning to accept dares.

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We had at the time on the subject of “Seapunk”. That a Twitter movement can absolutely have influence on music videos (in this case it was among other things Azealia banks, which is presented in fully-look), and the complete look in turn is able the fashion industry itself to influence (Proenza Schouler adapted the computational aesthetics of the 90s along with pink trance dolphin in a collection video ), is so well known us. But what happens now with the current music video to “You can’t be my girls” by Darwin Deez ?

Will it fizzle unnoticed into the void, or you may interpret it as another Herald for cultivating the long forgotten romanticizing of the reality in the moving image as a revival of “heal America” in art for the masses? All wanted to sail but for years beyond the own horizon, created Phanatsiewelten or extreme – so how does this return? Are the technical possibilities we tired? Want we finally see people who look like people, just a bit happier but in truth? Quite possible that the head it is to surrender before all the retro kitsch. Instagram pictures ahead the world thanks to filtering in a ones warm light, Polaroid everywhere you look and Lana Del Rey and co can’t get enough of vintage and Super 8. Who is there now still with, becomes invisible. Be different, just like?

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Not, is breaking new ground, but once again the time-tested relies on – just that it is this time still not so long ago. Millennium, people. Also the 90s are eventually sucked. Bands such as LCMDF smell that for a long time and also during my last visit to the HRST KRZBRG I witnessed, as this “new old imagery” is slowly returning.

The grandiose electronica duo “MILLENIUM” (with Norman Palm and Ville shark coloring) is reflected in the press material and accompanying videos in the perfect Office Chair-nerd look (and you’re serious!). As LCMDF places also. And then came Darwin Deez and made with. We must now calmly shaking their heads and find it uncool. But be warned, there’s certainly still more.

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